Even as the world progresses, there are still many people who are still confused and do not know what is the difference between traditional marketing and digital marketing. Worry less because this article is perfect for those who are still confused and want to know more about it. First of all, let’s see what is the real meaning of marketer. The marketer is an individual that has a responsibility to create a connection between the product and the customer. If you are wondering what the difference is, well the difference is how the marketer wants to create the connection.
Traditional marketers use the traditional channel to market their products such as billboards and printed media. You also can see their promotion on television, newspaper, magazine, and radio. Well, it actually kind of old school, and here is what digital marketers use. Digital marketers will be using the internet to market the product and it involves social media and websites. Digital media also use email, content, search engine optimization, and pay per click advertising to market the product.
There are many benefits of using digital marketing rather than traditional marketing because we can easily see the result on the computer. Results and data normally will be generated by the system itself so we can see if we succeed or not in making the marketing. Market on the digital platform also actually can cut costs because we can get many things free on digital media while traditional marketing costs a lot of money but to be honest traditional marketer is not that worst. It still plays an important role in our daily life so we can not really say it is a really old school because it is still relevant, just our world improvised it to make it easier.
If you are asking, which one is better either traditional marketing or digital marketing is better. Well, personally I will say it is up to you because you need to know who your target audience is and what product you sell. For example, if you sell supplements for old folks, you cannot fully do marketing on a digital platform because there are many old folks that do not have knowledge in using a technology device but they also depend on their lifestyle. Old folks that stay in the urban areas may have knowledge in using technology and for those who live in rural areas, not everyone has knowledge so we can not simply conclude it together. There are still pros and cons so I must plan it wisely.
If you are reading this, you also might want to start social marketing services Malaysia that is why you want to know what is the difference between these two or maybe you want to get social media marketing Malaysia services from famous social marketing services Malaysia. It is really great because there are many people out there who do not know the difference between these two but now you know and pretty sure you can tell the difference. It is quite easy to understand right? If you are interested in gambling, click here.